Search Engine Marketing

Today’s web users are becoming smarter day by day. They want specific answers to their questions when they search for something on Google and so, they use longer search queries to find what they want faster. These types of searches are known as long-tail searches. Long-tail searches are the keywords or key phrases that are

Everywhere you turn, there is someone on a smartphone or a tablet. Smartphone usage is up 394% from 2015 and tablet usage is up 1,721%, which now account for 60% of time spent on digital media. With mobile usage becoming more prominent in today’s world, the ways and trends of SEO are changing. We have

There are billions of pages with an enormous amount of content on the web. This makes it harder and harder to come up with new blog topics to attract visitors as well as rank high for search queries. Before we jump into the actual optimization process, let’s discuss why blogging is essential for SEO.  Google

While content and link building are an integral part of SEO, we often forget about the technical aspects of SEO. You can spend thousands of dollars on your SEO, you can have the best content and very high-quality backlinks from websites with high domain authority, but if your web page is not accessible to search

The number of people adopting voice search has been consistently increasing for the past few years. According to Google CEO – Sundar Pichai, 20% of mobile queries are through voice searches. So it is crucial for digital marketers to take voice search assistants into account in their SEO strategies. What is Voice Search? Voice search

It can be a never-ending battle to keep up with Google’s algorithms and their regular updates. Marketers are always looking for new and innovative data-driven strategies to create content that will attract more inbound links, which will help the SEO and it will increase the traffic. Do you want to attract links to your website?

The holidays are fast approaching. There are less than 50 days until Thanksgiving, which can only mean one thing: Black Friday is right around the corner. Black Friday is the biggest shopping day of the year. Stores and companies offer amazing deals that you could only dream of. But now that Black Friday is rapidly

TOP 3 SEO TOOLS FOR SMALL WEBSITES If you have a website for your small business and you are not happy with your organic traffic, you don’t necessarily need to hire an agency to do SEO. If you have some SEO knowledge and understand how search engines work, then save money and do the work