Digital Marketing Blog

Why is Local SEO Crucial for Medical Practices? In the digital age, visibility is key. For medical practices, this visibility is increasingly determined by local SEO. Patients today often turn to search engines to find healthcare providers near them, making it essential for practices to appear in local search results.  Strong local SEO ensures your […]

Whether you have an existing website that needs a refresh or are starting from scratch, our website design agency will develop your digital marketing presence using WordPress – because it is the best CMS.  What is the process of WordPress website design? What is the best CMS system? How much does it cost to have […]

The Basics of Pay-Per-Click Advertising Services At Robb Digital, we offer pay-per-click advertising services (PPC) alongside other digital marketing techniques that help generate business. If you are new to digital marketing, you may need help with different strategies to help grow your business, including paid search ads and paid social ads.  Today, we will alleviate […]

We will help you fully understand the basics and benefits of SEO services. Continue reading for fundamental and technical information about SEO and why you should consider it in your digital marketing strategy. What is the difference between “paid search” and “organic” in search engine marketing? Why is keyword research necessary in SEO? What is […]

In the ever-evolving world of online marketing, AI is quickly gaining popularity and becoming more prevalent in various marketing strategies. Although it does have some benefits, such as automation, analytics, and predictive data, it also has a significant downside: the loss of humanity in a sector where human connection and authenticity are essential. This article […]

Why You Should Get Moving and Make Your Plans Anyway! As we step into the new year, we often find ourselves amidst the hustle and bustle of wrapping up the previous year’s work, holiday festivities, and the rush of tying up loose ends. It’s common for us to hear from clients, friends, and family members […]

Have you heard? Google is rolling out a major update in 2023. This Google Analytics update involves the migration of Universal Analytics (UA) to Google Analytics 4 (GA4). Have you received this IMPORTANT email from Google yet? Maybe you put it in your “to-do” pile. Or maybe, you took one look and (understandably) weren’t sure […]

Facebook has released updates to Messenger that will allow cross-app communication with Instagram. Included in these updates was Messenger API, which will allow businesses to manage their communications across Instagram and Messenger. This update will allow businesses to connect their Instagram messages with the application that they already use to manage their Facebook conversations. A […]

Over the past few years, Amazon has been increasing its attention to advertising on its site. Advertising has become one of Amazon’s largest revenue earners and is expected to quadruple this year’s estimated $10 billion in revenue by 2023. For Amazon, advertising is a small portion of their functionality while for Google and Facebook, it […]

Twitter is hopping on a social media trend by introducing its new feature, Fleets, which closely resembles Snapchat, Instagram, and Facebook’s Stories features. Snapchat first introduced stories in October of 2013. Following in its footsteps were Instagram and Facebook, releasing their version of the 24-hour posts in 2016 and 2017 respectively. Twitter released its disappearing […]