Are you getting enough business from your online presence?
Have you optimized your
healthcare website?
Do you know how to make Google work for you? We Do!
Search Engine Optimization (SEO) is still as much an art as it is a science. That’s why our SEO programs are designed for people who care about their healthcare organization’s marketing approach, not just its technical execution.
Are You...
- Looking to get on the first page of Google organically?
- Looking to get more qualified traffic to your healthcare website?
- Willing to work with us as we learn your goals and what makes your practice or company unique?
- Not getting the right keywords to rank for your healthcare terms and want to change it up?
- Committed to great results and know that it will take at least 3 months to start seeing them?
- Ready to partner with us and your web team (we can help if you don’t have one!) to fix the SEO issues we find in our audits?
- Open to pivoting and trying different strategies regardless of what you may have heard or read works for your colleagues and/or competition?
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Can we tell you a story?
Our Client is an Enterprise Healthcare Organization
They had a huge challenge. Their pages were not ranking for their world-renowned organizations and programs, so their audience wasn’t finding them. They were missing out on opportunities to reach potential patients and undoubtedly losing them to their competition.
They needed to find a way to optimize their site with informational content that would bring their audience to their site ranking high in the Google search results.
So we developed a winning strategy. We created an SEO strategy to both optimize current content and create new, SEO-optimized content on their site using the most relevant and targeted keywords. Our plan focused on keywords with the most search volume, and lowest competition, and we knew the user intent was that of their prospective patients.
Our plan came together (and we can do it for you!):
- Performed an audit and determined what content was ranking on and off-site for the relevant key phrases.
- Provided extensive keyword research and focused on terms with “Intent”, narrowing the keyword list by volume and competition
- Developed a Content Strategy and SEO Plan that included how to optimize copy, technical SEO, and off-site SEO
- Created the optimized microsite with relevant and authoritative content
Within less than 2 months of implementing the SEO plan for the client:
- The microsite went from 25 to 222 total ranking keywords
- And went from 7 page 1 rankings to 36 page 1 rankings (9 of which come in at #1)
- 6 featured snippets
- 19 “People also ask”
- 1 knowledge panel
- 736 organic users
- They went from 157 to 981 page views per month
